Visual Image Design: Restaurants & Hotels

Hardback Published on: 14/03/2014
Price: £43.50
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Synopsis

Visual Image Design: Restaurants & Hotels takes as its theme the need to create a corporate identity; a complete quick glance visual representation that expresses the unique culture of a place by providing a snapshot of who you are and what you do by reducing it down to simple patterns, typeface and images.

Creating a brand requires the design of a common thread, a visual language that binds the package for the customer to collect and take-away; within this collection is a diverse range of designs selling food and a home-from-home escape that can be easily identified from matchbooks to napkins and business cards to menus selling lifestyle and a sense of place and belonging in an almost overwhelming marketplace of themes and ideas.

Of interest particularly to anyone who is looking to launch a new enterprise within this industry, and is looking for inspiration and new ideas.

Publisher information

  • Publisher: Artpower International
  • ISBN: 9789886824320
  • Number of pages: 241
  • Dimensions: 303 x 231 x 28 mm
  • Weight: 1696g
  • Languages: English