Platform Business Models and Strategies, Vol 2: Co-Creation of Business Value in the Sharing Economy

This book examines how digital platforms are reshaping work, media ecosystems, and data-driven strategies. As a continuation from Platform Business Models and Strategies Vol 1, this book explores the changing nature of labor and leadership in platform businesses, the evolution of social media and news models, and the challenges of trust, reputation, and big data analytics. With insights into policy, privacy, network neutrality, this book offers a comprehensive examination of the forces driving innovation and regulation in a platform economy. This book is essential reading for scholars, researchers, practitioners, students, and industry leaders navigating the digital future.