Economics, Finance, Business and Management, Business and Management, Sales and Marketing, Advertising

wordery
wordery
Synopsis
This fascinating autobiography details the life of powerhouse advertising genius Claude C. Hopkins, who notes, "This book is not written as a personal history, but as a business story. The chief object behind every episode is to offer helpful suggestions to those who will follow me." As practical as it is interesting, My Life in Advertising is a must-read book for anyone wanting to understand the secrets of how to sell. Newly designed and typeset in a 6-by-9-inch format by Waking Lion Press
Publisher information
- Publisher: Editorium
- ISBN: 9781434102775
- Number of pages: 132
- Dimensions: 229 x 152 x 8 mm
- Weight: 204g
- Languages: English