Everybody Needs an Editor: The Essential Guide to Clear and Effective Writing
Synopsis
Wedding toasts, website copy, social media posts, even holiday cards-you'll become a sharper everyday writer with this witty and comprehensive guide to clearer, better communication.
You'll never write an email the same way after reading Everybody Needs an Editor, a game-changing guide to sharp, attention-getting writing. The authors use their decades of real-life journalism and marketing expertise to demonstrate the WTFF technique: Writing, Topping, Formatting, and Fixing.
You'll learn how to eviscerate your own writing-and enjoy doing so. You'll learn to create must-click subject lines, cut jargon, and write emails that people will actually read and remember.
If you've ever felt nervous to hit a "submit" button, this book is for you.
Publisher information
- Publisher: S&S/Simon Element
- ISBN: 9781668017296
- Number of pages: 256
- Dimensions: 220 x 148 x 22 mm
- Weight: 512g
- Languages: English
