Buyers Blindspot

Buyers Blindspot explores the hidden systems that shape the choices we make every day-often

without us realizing it. This book uncovers how marketing, algorithms, and behavioral science intertwine to influence what we buy, watch, and believe. Rather than exposing any dark secret, it offers awareness-a clear lens to understand the invisible forces at play. It's a journey toward more mindful, intentional decision-making in a world optimized for persuasion.